Scaling Your Online Store: The Importance of Working with an Ecommerce Development Company in Saudi Arabia

With the increasing demand for online shopping, it has become essential for businesses to have a strong online presence. To achieve this, many businesses have turned to ecommerce solutions to create and manage their online stores. However, as your online store grows, you may find it challenging to manage all aspects of your ecommerce site on your own. This is where an ecommerce development company in Saudi Arabia can help. In this article, we will discuss the importance of working with an ecommerce development company to scale your online store and achieve long-term success.

Expertise and Experience

One of the key benefits of working with an ecommerce development company is their expertise and experience. Ecommerce development companies have a team of skilled professionals who are experienced in designing, developing, and maintaining ecommerce sites. They have a deep understanding of the latest trends, technologies, and best practices in the ecommerce industry, and can help you implement these strategies in your online store.

Customized Solutions

Another benefit of working with an ecommerce development company is their ability to provide customized solutions for your online store. Ecommerce development companies can work with you to understand your business requirements, goals, and target audience, and create a customized ecommerce solution that meets your specific needs. This can help you to provide a unique shopping experience for your customers, and differentiate yourself from your competitors.

Scalability and Flexibility

As your online store grows, you will need to be able to scale and adapt your ecommerce solution to meet your changing needs. Ecommerce development companies can provide scalable and flexible solutions that can grow and evolve with your business. They can also help you to integrate new features and functionalities into your online store, ensuring that your ecommerce site stays up-to-date with the latest trends and technologies in the industry.

Ecommerce Solutions in Saudi Arabia

If you are looking for an ecommerce development provider in Saudi Arabia, there are many options available. Companies offer a range of ecommerce solutions, including website design and development, mobile app development, ecommerce platform development, and digital marketing services.

In conclusion, working with an ecommerce development company in Saudi Arabia is essential for scaling your online store and achieving long-term success. Ecommerce development companies can provide expertise and experience, customized solutions, scalability and flexibility, and can help you to stay up-to-date with the latest trends and technologies in the ecommerce industry. If you are looking for an ecommerce solution provider in Saudi Arabia, consider companies such as mobicommerce , which offer a range of ecommerce services to meet your business needs.

Why Should You Choose Magento Mobile Apps Over Websites?

None of us are unaware of the excellence of the Magento platform. This platform has much to offer, and it’s developing to new heights with time.

There is no doubt why Magento is the most popular open-source platform for eCommerce businesses today.

250,000 merchant sites and 28% of the total mobile apps have trusted Magento. Magento is downloaded around 5,000 times every day.

This article focuses on why to build a Magento mobile app over a website.

So, if you also want to prefer Magento development over any other open-source eCommerce platform, then you might have these two questions.

Is it going to be a mobile app or a website? Do you know the intricacies? Are you confused about why you should choose to develop a Magento mobile app or website?

No worries, our Magento experts have some deep intricacies to explain to you and help you decide firmly.

Let’s proceed.

10 Reasons to Go With the Mobile Ecommerce Platform Over Magento Websites

There are several benefits of Magento Mobile Apps for your business. A few include Better Personalization, Push Notifications, and Offline Work. Instant Results. But, which one of them is right for your business? Read on to find out.

1. Better Personalization

You can build a Magento mobile app, and add the level of personalization you want through functions and features.

The personalization features offered by Magento are extremely flexible and customizable. Some features require customization, however. Some of them can be enabled for free, but you need to understand how they work to take full advantage of them.

Artificial intelligence opens up endless possibilities for personalization. With AI technology, you can learn from past experiences and adapt better to future cases. These features use deep learning and natural language processing to recognize patterns, improving the personalization experience.

2. Ability to Work Offline

One of the best benefits of using Magento mobile apps is working offline without an internet connection. In contrast to mobile websites, which require a constant internet connection to complete transactions, mobile apps offer basic content and functionality offline. These features make Magento mobile apps more desirable than mobile websites.

Users can continue shopping in the background without worrying about slow speeds. Magento mobile apps can work offline with any device, including smartphones, tablets, and notebooks.

3. Interactive Engagement

Whether we talk about websites or apps, user interaction is the key to success. Mobile apps are undoubtedly more interactive than websites.

There are features like customer support calls, chatbots, and in-app chats. You can make your application attractive and interactive to get your desired actions much easier through an app than a website. Mobile apps encourage user engagement in a better way compared to websites. This helps boost brand awareness, and it takes less time to develop a strong customer base.

4. Productivity Improvements   

If you are interested in maximizing your business’s mobile presence, there are several ways to improve your sales and productivity. Mobile applications can help you drive more traffic and generate more revenue. It may take a lot of time and SEO effort to rank a Magento website and attract huge traffic, but it’s not so with mobile eCommerce platforms.

The first advantage of using Magento 2 apps is that they are significantly faster than websites. Mobile apps like those developed by Magento 2 store data on local storage, reducing loading time. On the other hand, a website must fetch data from the server. This means the website will load faster, depending on your internet connection.

5. Instant Results

A mobile app allows users to shop directly from their phones without the hassle of switching between platforms. The mobile experience is very important for your business as smartphone usage continues to rise. With this in mind, staying up-to-date with the latest trends is important. Magento 2 mobile app can connect with your webshop to sync real-time information, making your mobile app a highly effective sales tool.

6. Premium Features

One of the most important advantages of trusting the Magento app builder is the ability to customize the app’s design. Whether it’s a simple or advanced application, there’s an option to make the app compatible with multiple platforms and devices. Regardless of the device or platform, a mobile app created with Magento will work seamlessly.

Besides the built-in shopping cart, various premium features are available to enhance the user experience. These include advanced business intelligence that helps understand customer behavior, feature-rich add-ons, payment gateway integration, and impeccable design.

7. Push Notifications

Sending notifications can help in terms of brand awareness and conversions. Magento apps are much better than Magento websites in this case. Most importantly, you can target all devices.

When setting up push notifications, make sure that they serve a purpose. Your notifications should be designed to help users discover, learn, or accomplish a task. Without a strong call to action, they’re pointless. You can add several sorts of push notifications using the Magento app builder.

8. Security Options

Your website will likely be hacked if hackers have the correct credentials. In comparison to websites, there are a lot more security options that you can add to your Magento mobile apps. These may include encryption, tokenization, and access control. You can use iOKit to pentest your app, which is a great tool for determining which security features are ineffective. You can use this tool to determine the type of encryption your app uses and API key chain and access control.

9. Design Freedom

It’s important to consider mobile users’ demands before designing a mobile version of your website. Research shows that 54% of e-commerce transactions occur on a mobile device in 2021. However, only 12% of mobile users consider shopping on the web convenient, and 84% report that they faced problems using their phones to make a purchase. If the experience is bad enough for a mobile user, 40% will move on to a competitor.

With Magento apps, you have design freedom, and the convenience level is much greater than Magento websites.

10. Better Conversions

If you want to improve the conversion rate of your business, you should use the Magento Mobile Apps. These applications help convert your visitors into customers since they provide a personalized shopping experience. With them, your customers can customize their experience with real-time suggestions and notifications. For instance, if a customer searches for a particular product on your website, the app will suggest a similar product for the user. Using our eCommerce app builder you can create custom mobile apps that can offer better conversions.

Conclusion

In general, Magento Mobile apps are designed for all devices. That means you’ll be targeting a bigger customer base. Also, your users will be able to interact, even if they’re not connected to the internet. So, if you are planning to develop a mobile eCommerce platform, get in touch with us. We are a leading Magento mobile app development company.

Why Sell Online: Top 7 Benefits for eCommerce Website Development

There is no surprise to say that selling online has benefited companies to earn more and grow faster. Amazon started by selling online books, and now it’s one of the biggest eCommerce marketplaces in the world.

You would be surprised to know that the global retail eCommerce sales worldwide will reach $7,391 by 2025, as per Statista. This statistic proves that selling online is definitely beneficial for businesses in the upcoming years.

If you are planning to start selling online, then look no further because this is the correct time to grab the opportunity. Being a leading eCommerce solution provider, we have experience in developing custom eCommerce solutions that have helped businesses to increase their revenue. Therefore, based on our experience, we have written this article to help you clear all doubts regarding why you should sell online.

So, without further ado, let’s begin to learn about the various benefits of having an eCommerce website.

7 Benefits of eCommerce Website Development and Selling Online

1. Speed Up the Buying Process

eCommerce website allows users to browse and find the items they want to purchase. It reduces the time users need to spend on finding the correct products. Because within a few clicks users get a list of products on their screen and they can easily make a purchase.

Another benefit is you get the customer base who are looking for things that are not available at their nearby store or locality.

This way, shoppers like to purchase things online as they get what they are looking for and don’t need to go to the physical store. Therefore, if you are planning to sell digitally and increase your revenue, then developing an eCommerce app or websitewill be the most reliable and cost-effective solution.

2. Quick and Easy Product Listing

Create a listing of products from your store. The best part is you can list as many products as you want. To do so, you only need to bulk upload the products from the CRM of your store. In addition, you can even personalize the product listing according to your user categories.

Doing all this won’t take you much time. You can add images, a detailed description, product category, price, and shipping fees. By creating a product listing, shoppers know what products they have in your store for sale.

Some tips while creating a product list.

  • Use high-quality resolution images for your products
  • Upload the product images in a format as required in the marketplace
  • Provide multiple products views from different angles
  • Create appealing and attractive products listing

3. Flexibility for Customers

By building an eCommerce website, buyers can access your products and services online 24X7. So, the result is that you can sell the products anytime, anywhere.

Also, once the product users purchase from an eCommerce website, and if they like it,  they are unlikely to return it. The reason is its convenience of personalized purchasing at home as well as other benefits like free shipping, express delivery, deals, special discounts, and subscriptions.

4. Scalability of Your Business

With eCommerce websites, you can increase your sales, customer base, and your profits. eCommerce websites allow you to scale your business by increasing the number of products you diversify to sell from the website.

For example, Amazon started by selling books online initially, then they started scaling their business. They monitor the website to know what customers are looking for and then start working towards it. So, over time they diversified the products on their website and dramatically increased the product ranges into several sectors.

5.  Shoppers are Diverting on Online Purchasing

According to a report85% of online buyers prefer to research products on digital channels. Whether buyers purchase from a physical store or not, they surely perform research on digital channels like Amazon, Etsy, and eBay.

Usually, before purchasing any product buyers research price comparison, brand comparison, check customer reviews/ratings, and overall benefits from purchasing the product.

So, the only way to attract more and more buyers is to have an eCommerce platform for your business. It becomes easy for customers to know about your products digitally without any hassle. This way, you bring more sales and profits to your eCommerce business.

6. Increase the Reach of Your Business

There is a limitation of limited buyers and product delivery if you own a physical store.

But, what if you are running a business on an eCommerce website? Having a digital platform for your business allows you to sell anywhere in your country and even globally.

There is no upper limit if you are running a digital business and you open gates to the increasing reach of customers from which you can benefit. To do so, what you need is a reliable eCommerce solution provider, who understands your vision and creates a solution as per your requirements.

7. Faster Response to New Demands of Market

As you run an eCommerce website, you also need to ensure the products are delivered to your customers faster. For that, you need a streamlined logistics and delivery system. If you have a simplified delivery system, then you will ensure orders reach customers faster. This similar concept refers to the new or latest demand of the market.

So whenever there is a demand for new products like voice assistance devices of a certain company, then you should immediately respond to that trend and stock those products on your platform. This way, leverage this market demand to make more profits.

In addition, to attract more users, you can offer discounts and promotions to increase sales quickly from the platform. You can customize the offers for each buyer and provide him/her with the best deal. For that, you don’t need developers. It is easily possible to customize your eCommerce platform information using the eCommerce app builder.

Conclusion

To sum up, there are several advantages of eCommerce websites but some risks with them as well. So if you are running a physical commerce store and planning to take it digitally, you will enjoy several benefits. But, you must conduct thorough research before you develop an eCommerce platform for your business.

You can even contact a reputed eCommerce website development company like MobiCommerce. As they have senior developers and consultants to resolve your queries and guide you in the right direction.

7 Mobile Commerce Best Practices to Follow in 2022

Do you have an eCommerce store? Are you looking for ways to attract mobile users to your online business? Research says 79% of smartphone users are making online purchases from their mobile devices in the last 6 months. 

Additionally, mobile Commerce is the most preferred channel among consumers, and by 2024, the global retail mCommerce sites’ revenue will reach 4.5 trillion dollars, as per Insider Intelligence.  

This is the right time if you are planning to develop a mobile eCommerce solution. But, how can you ensure your developed mobile eCommerce solution brings all the advantages to your business? Being one of the leading eCommerce solution providers, we have written articles to describe the best practices to follow when developing mobile eCommerce solutions. So, without further ado, let’s get started.  

7 Best Practices to Consider for Mobile eCommerce

1. User-Friendly Navigation 

As the screens of a mobile app are smaller compared to a laptop or desktop screen, utilizing the space efficiently is important. Because of this, deciding upon navigation becomes a critical part of the consideration. So, here are a few tips to consider when you design navigation in mobile commerce solutions

  • Provide a small tutorial of your app navigation to every new user. 
  • Provide a clear navigational sign on each app screen except the checkout page.
  • Place proper size icons that are recognizable. 
  • Add labels to icons for easy and quick identification.
  • Create attention-grabbing Call-to-Actions on your store screens.
  • Place a search box in a way that is easily findable to users. 

2. Provide a Simple User Interface

Make sure you provide as simple as possible user interface in your eCommerce solution. You don’t need to provide too much content to the screens because it will confuse the users. Instead, try to add content and images in a simplified way. This will help users to identify the key elements of your app easily. Therefore, you must keep the most crucial elements on your screens. So, users can easily navigate your eCommerce solution without any hassle. 

Tip to Consider: To design an effective design of your mobile application, implement a design system. So, it allows you to maintain visual consistency at each development stage of your application.

3. Implement Single-handed Input Design 

According to research by UX Matters, almost 50% of users use one hand to navigate into mobile apps. So, while designing your mobile app, consider implementing single-handed input. So, users are able to easily add the information and essential data into the application using a single hand only.  For that, you need to place the elements in comfortable and right areas, so users reach that place easily on the screen.

4. Add Call-to-Action Buttons

If you want to make your mobile eCommerce solution successful, you must add CTA buttons at the most efficient location. CTAs play a vital role when it comes to converting your users into buyers. Also, while placing the CTAs, you also need to be clear, and compelling and guide users towards making the purchase in an effective way. 

So, what are the points to consider when creating CTAs for your store? Here is the list of best practices to design compelling and most effective CTA buttons. 

  • Use the color combination that attracts users to your store.
  • Write the CTA texts that convey and create an urgency to make a purchasing decision. 
  • Use multiple CTAs in a product that is long enough as it increases the chances of making a purchase.
  • Provide CTAs to users that guide users to the checkout page as easily and quickly as possible.

5. Optimize Content and UX 

To increase the sales of mobile eCommerce solutions, you need to do some A/B tests on a regular basis. It helps you to know which new UX assumptions or content suggestions work better on your platform. By applying A/B tests, track the results and know how users interact on your platform. 

Usually, at the stage of developing a new product, companies prefer to create an MVP version. So, they can implement the design and development ideas. Later on, they can take suggestions from the end-users and make their product more efficient to use for the users. 

6. Add Progressive Bar When Required 

Add a progressive bar to your mobile eCommerce solution so users can know where they are in the process when making a purchase.  A progressive bar tells users they are just near to making a purchase. And, how many steps are left and how long it will require to make a purchase on the platform.

7. Simplify and Streamline the Whole Checkout Experience 

Checkout is the most essential stage in mCommerce solutions. Remember users are lazy, and they want things to work out as quickly as possible. So, users won’t wait for a long time to make any purchases on the platform. Therefore, streamlining the checkout process is important. As it plays a major role to convert users into paying customers. Here are some ideas to test for making the mobile eCommerce solutions checkout process streamline. 

  • Ask users to fill in their personal data or information at the stage of signup. 
  • Provide fast and multiple payment gateways.
  • Allows users to save their card details saved on the platform easily.
  • Add the function of saving for later on the checkout page. 
  • Optimize the fields of address so users don’t need to spend too much time adding unnecessary information.
  • Allows users to opt for autofill in your m-commerce solution so it saves time for your users to enter information each time. 
  • Try to add the estimated delivery date on the checkout page.

eCommerce solution providers, mCommerce solutions, mobile eCommerce solution, eCommerce solution development

We hope that above mentioned best practices for mobile eCommerce solutions will be helpful to your project development. We know the entire eCommerce solution development process is complicated and challenging. So, when it comes to developing a successful mobile eCommerce solution, you must consider experienced UI/UX designers and developers, who can build powerful and simple user interface solutions. 

Need a team of experienced mobile eCommerce solutions? Let’s get in touch with us. We know how to build user-centric solutions and make them successful in the long run.

How MobiCommerce’s Magento 2 Mobile App Builder Helps to Grow Business Digitally

Are you looking to improve the conversion rate of your online business? Do you want to launch a fully-featured mobile app quickly in the market? If so, you are reading the right blog.

According to a report by Bankmycell, the total population of smartphone users in the world today is 6.648 billion. As you see, around 83% of people in the world are using smartphones currently. Therefore, it is the correct time to take benefits in the market by creating a mobile app. Because smartphones become an effective way to stand out from the competition.

With Magento app development services, you can create a powerful and feature-rich mobile app easily and quickly. In this article, we will describe MobiCommerce’s Magento mobile app builder and how it helps you to launch your business app in the market quickly.

Let’s first understand the meaning of Magento mobile app builder.

What is Magento Mobile App Builder?

A Magento mobile app builder is a readily available solution that helps to create customized native mobile apps for iOS and Android. This is the easiest and most flexible way to build a mobile app. With app builder, you are able to do the following things:

  • Convert the Magento website into a native iOS and Android app
  • Get all your eCommerce website features and business flows within your business app

Moving further, let’s now check the features of MobiCommerce’s Magento mobile app builder.

What are the Features of MobiCommerce’s Magento Mobile App Builder?

Being a leading Magento 2 mobile app development company, we have successfully delivered 2500+ mobile solutions. Based on our experience, we know the core features and functionalities required in a mobile app builder. Also, we knew the challenges faced by the clients when using mobile app builders. So, we designed our Magento 2 mobile app builder to consider all the points and offer the most effective and relevant features.

Check the following section to know the features of our Magento 2 mobile app builder.

  • Create Product Catalogue – It allows you to upload bulk products and offer a grid or list view products to your users.
  • Search Functionality – Search products with text, voice, QR code, and advanced search filters.
  • Auto Address Detection – This feature automatically captures the user’s location via GPS and autofill the address.
  • Offline Access – It allows users to browse your mobile app when they are offline.
  • Push Notifications – This feature allows you to instantly send updates and news to your customers regarding new products, discounts, offers, and sales.
  • SEO Optimization – It allows you to optimize your mobile app in terms of SEO so you can rank well on search engines like Google.
  • Social Media Sharing – Share products, offers, and discounts with your friend and family with social sharing.
  • Google Analytics – Integrate GA into your mobile app to get the data of your mobile app like track individuals, behaviors, pages, and products, and make decisions accordingly.
  • Run Ads with Facebook Pixel – Embed Facebook Pixel and track the app activity and delivery ads on social media accordingly
  • Integrate Banners – Create and place promotional banners at the top of your mobile web screen to showcase trending or products.
  • Discount Code – Create and set up a discount code for your eCommerce store and increase your sales.
  • Multi-lingual support – This allows your customers to convert your website into their familiar language for extensive user experience.
  • Multi currently support – Set up multiple and different payment options so your customers can make purchases easily.

What are the Benefits of  Mobile App Builder?

To create a Magento app for your eCommerce store, you must know about the advantages that lead Magento in mobile eCommerce. Because of the following advantages, it becomes easy to develop a Magento 2 mobile app.

Fast Time to Launch

When you create a custom mobile app from scratch, it takes more time for development as well as testing. Whereas, with mobile app builder, it takes a short duration to create a Magento app because of its framework and features. Mobile app builders shorten the development time.

Because of this, you can market your app within a short duration. Due to ready-made solutions, it becomes easy to convert your website into an app. Also, you can keep the same functions and features of your app according to your website.

Cost Saving

Custom mobile app development with code takes time. As developers need to code the application from scratch, it takes time to create algorithms as per the requirement. The development process for a custom app is longer and that includes the following parts.

  • Designing
  • Development
  • Testing
  • Launch

As the development process is long, the cost of creating apps results in high costs. Also, the cost depends on external factors like app features, complexity, and integrations. So, you end up spending more money. Whereas, if you use a no-code Magento app builder, it reduces the overall development time and cost. App builders reduce the work of developers and result in faster development. Therefore, pricing is much more cost-effective here.

Complete Control of App

With mobile app builders, you have complete control of your mobile app development as you create apps for your business. Whether you hire Magento app developers or outsource to a company, you don’t need to check every small detail.

But, with a mobile app builder, you get less flexibility in integrating features compared to custom app development. Although, you can integrate features that can be added with code so it becomes good to launch your app in the market easily. Certainly, no-code mobile app development is preferable when you want to create an app within a lower budget.

Conclusion

To sum up, Magento 2 mobile app development is quick and easy with app builders. Our Magento app builder allows you to create a feature-rich app according to your requirements. Whether you want to add multilingual support or push notifications, everything is possible.

5 Critical B2B eCommerce Platform KPIs You Need to Consider

Do you have a B2B eCommerce marketplace platform? Are you looking for ways to know if your marketplace is moving in the right direction? 

There are specific metrics available that can help to measure your eCommerce store success. 

But, 

  • What does it mean by KPIs metrics in eCommerce? 
  • Which are the crucial metrics to measure the success of your eCommerce platform?
  • How do KPIs metrics help to improve the eCommerce store?

You will get answers to your all questions from this blog. To provide your consolidated information, we have talked to developers who have experience in creating B2B eCommerce solutions. With their help, we have listed down the most important metrics to make any eCommerce solution successful in the long run.

Let’s get started.

What Does It Mean by B2B eCommerce KPIs for Marketplace?

KPIs (Key Performance Indicators) are the important measurements to check the progress and success of your eCommerce business. Having access to the KPIs helps to know your platform’s weaknesses and strengths and where your eCommerce business is heading in the future. KPIs help you to track and monitor your business’s growth, sales, conversions, and conversion rate ratios. 

So, as you have a B2B eCommerce platform and its KPIs, know your specific platform goals. For example, you want to increase your monthly recurring revenue, increase customer retention rate, increase the number of orders, and lastly increase the overall conversion rate of your B2B software solution. Doing this will help to make your platform the best B2B eCommerce platform for your users in the market.

So as you know now, KPIs for B2B software solutions. Let’s understand the ways to identify KPIs.

How to Identify the KPIs for Your Business? 

To know the KPIs for your business, you have to ask several questions to yourself. Below are some questions to help you. 

  • What is the objective of your business?
  • What are the end goals you want to achieve with your eCommerce business?
  • What is the weakness of your eCommerce software solution?
  • What are the strengths of your eCommerce platform?

Answering the above questions will help you to know where you actually stand according to your goal and where you need to go in the future to achieve the goal. This way you will be able to take your team ahead as per your goal and motivate them to achieve the most. 

Moving further let’s look at some of the important KPIs of B2B eCommerce software solutions. 

5 Top B2B eCommerce Solutions KPIs to Measure in 2022

If you running an eCommerce marketplace platform, ensuring it gets successful is not that easy. Satisfying the dynamic needs of users, offering a proper user experience, and managing profits simultaneously is difficult. 

But, with the right actions by measuring KPIs, these problems can get sorted easily.

1. Customer Retention Rate on Your eCommerce Marketplace

This metric lets you know how many customers are repeatedly coming and purchasing products from your eCommerce business. In short, the CRR measures how long a customer stays loyal to your brand and how much time he/she continues to purchase from your business. Also, you can measure how many customers continuously left your brand within a certain time. This is known as the churn rate.

Here is a quick formula to help you find the churn rate percentage.

Churn rate = Total customers  – X no. of customers at end of month/ no. of customers at starting of month X 100 

CRR metric helps you know the overall performance of your eCommerce platform and lets you know how many average users are active on your eCommerce stores (daily/weekly/month). You can use the same formula to calculate the churn rate for weekly users. The churn rate helps you to know the average percentage of users who left your eCommerce store and how you can decrease your churn rate effectively.

2. Average Order Value of Your eCommerce Store

This metric helps you to know the average value a customer spends on your eCommerce platform to purchase a product or service. In short, an average order value that a customer spends. With this KPI, you are able to know if an individual is continuously spending a certain amount on your platform. In addition, you are able to know what is the average order value customers spend on your platform.

So, measuring this KPI helps you to know where you need to improve and how you can upsell your customers to make more purchases on your platform. Also, you can know if you are able to make upsell or cross-sells to potential customers of your eCommerce platform. This is possible when you bifurcate the customers on their spending and categorize them from higher spending to lower spending. So, the customers who spend higher on your platform are the potential ones.

3. Lost Carts or Abandonment Rate

This metric allows you to know the percentage of customers who add the item to the cart and left the store without making a purchase. So, you get an idea about items added to the card, the value of the cart, and how long they were on the platform. By this metric, you are able to predict that customers were interested to make the purchase but left the store somehow without making any purchase. 

However, you can make strategies to reduce your abandonment car rate and increase the sales lifecycle to make your store more profitable in the long run.

4. Reorder Rate 

With reorder rate KPI, you are able to know which products are being purchased by consumers the most. So, you can manage your store products according to and keep the extra stock of products that are high in demand during a certain period or season. 

With this metric, you can reduce the bounce rate of your eCommerce store and increase your consumers’ trust in the platform to make new purchases. Having the right amount of products in the store helps you increase the store purchase and profitable in the long run.

5. Return on Investment

The most important KPI of your eCommerce software solution. With this metric, you are able to know whether your eCommerce platform is profitable or not. If yes, then how much percent of profit do you get on a certain amount of investment. 

On the contrary, if no, then how much percent of loss you are facing from your eCommerce platform. This way, you are able to measure the money efficiency on your platform and how you can improve your eCommerce platform to make more profits. There are several ways through which you can measure your ROI.

ROI = Total Revenue Generated/Cost

With the following metric, you are able to know if the project is overall profitable or not.

CPI = Earned Value/Actual Cost

This metric allows you to know the difference between actual costing and the amount earned from the platform. 

CV = Budgeted Cost/Actual Cost

With the following metric, you are able to know the cost of acquiring a new consumer on your eCommerce platform. 

CAC = Overal cost of acquiring new customers/total number of customers obtained

Conclusion

To conclude this blog, B2B eCommerce KPIs play a vital role when you want to measure the success of your marketplace. Identify the KPIs of your marketplace and start measuring them. This will help you to improve your eCommerce store overall. 

As a leading B2B software solutions development company, we have developed over 2500+ eCommerce solutions for our customers. If you are looking to develop an eCommerce platform for your business, book a call with us. 

Meta Title: 5 Important B2B eCommerce KPIs to Consider in 2022

Meta Description: Want to improve sales of your B2B eCommerce software solution? Learn about 5 important KPIs to track and monitor your eCommerce store.

7 Core Features to Include in Your eCommerce App

Want to take your Magento 2 store ahead of your competitors? Are you looking to integrate features that make your eCommerce performance seamless?

Being a top eCommerce solutions provider, we know the competition in the market, and therefore, creating a unique is a must.

What does unique mean in your Magento eCommerce mobile app store?

It is about making your eCommerce app different from your competitors. You can make your eCommerce mobile app store by adding advanced features and improving the user interface or navigation.

Herein, in this blog, we have described information about the features you can consider, including your eCommerce mobile app. Let’s get started. 

List of 7 Core Features to Implement in Your eCommerce App

1 Keep Your Registration Process Simple 

With the easy signup process, faster and more users sign in to your mobile app. Keeping complex or too login process becomes time-consuming for your users. Every person loves simple and easy things in the first end. 

If you create a long login process in your application, users will lose interest in your app. Make sure to keep your login/registration smoother. Make your form concise and only add fields of the required information.

2 Offer Multiple Payment Options Your eCommerce App

Offering in-app purchases is an essential feature of your business application. Everybody relies on several payment options, such as credit cards, e-wallets, net banking, or cash delivery. 

So, integrating multiple payment options in your Magento eCommerce application is very beneficial for your end-users. The integration of this feature allows your end-users to make payments at their convenience and preferred payment method.

3 Offer Voice Search Feature in Your Magento Mobile App

Allowing your users to search the product with voice technology improves the traffic on your mobile application. With voice technology, you provide faster results to your users. And in addition, it allows you to collect data on how users searches and what your customer wants in your application. It is more convenient for your uses compared to the text search feature.

In addition, using such data, you can make your user’s journey personalized and interactive. In fact, according to the Oberlo report, 51% of online shoppers in the US use Voice Assistance to get help in researching products.

4 Add Augmented Reality to Your Application

Augmented Reality doubles the value of shopping for your users within your mobile application. With the use of AR, your users can interact with products virtually right from their mobile device’s screen. Your users can check how the product looks and interacts with the product. Integration of AR features will surely boost the decision-making of your users.

For instance, one famous eCommerce company IKEA has already used this AR technology in their mobile commerce app. To build such mobile commerce apps, you need specialized mobile app development professionals. 

5. Track Your Data with Google Analytics

To know whether your business is growing or not, you need data. Therefore, to track the success of your mobile application, your information. To get data from your eCommerce mobile app, you need to integrate Google Analytics into your web application. 

Using our Magento mobile app builder, you can easily integrate the feature of Google Analytics. This information allows you to track your mobile application. In addition, you can know whether you need to make changes to your mobile application. So, you improve your Magento mobile application.

6. Push Notifications

Have you ever got customized notifications from Amazon? Then, you have clicked on that notification and started using the Amazon application, and probably made any purchase. Did you face this type of event ever in your life? 

You can also send your user’s customized alerts and attract your customers to purchase your mobile application. Integration of push notification functionality helps you send custom notification alerts to your users. As a result, you can drive more conversions in your mobile application.

7. In-store Features in Your eCommerce Application

As you know, a mobile app improves the overall experience of your eCommerce store. This way, your users get to experience the best user journey in the application. 

Adding in-store features, such as a barcode scanner, text search, product sliders, and advanced filter options can make your eCommerce mobile app more interactive for your users. 

Optimizing your eCommerce application in terms of usability, easy navigation, and different language supports helps you increase sales.

Conclusion

In this blog, you got information about the core features that are a must when developing an eCommerce application. In addition, as a leading eCommerce mobile application development company, we would suggest you consider the following features in your application.

  • Promotional Banners
  • Social Media Integration
  • Partner with Multiple Shipping Methods
  • Discount Code and Coupon

So, including the above features also helps you take your eCommerce app to the next level. If you want to know which functionalities you should in your application, then get in touch with us. Being an eCommerce mobile app development company, we provide no-code development solutions. So, using our Magento 2 app builder, you can create your custom eCommerce application.

Essential Strategies and Principles to Design an Effective eCommerce UX

Your site is the first medium where your customers interact.  So, the user experience of your eCommerce site is essential to turn users casual shoppers into regular buyers. Therefore, it becomes essential to ensure that you offer the highest quality layout on your eCommerce website.

How does the design influence customers to buy from your website? Why user experience is critical to making a successful eCommerce store? Design connects people internally with the store. The design makes the experience of users on the website interactive. Therefore, in this blog, we decided the discuss the top practices and guidelines to build a successful and effective UX of an eCommerce web store. Let’s get started.

Being a leading eCommerce web design and development firm, we have pointed out the most important information that will help you design a proper firm.

eCommerce UX Design Practices to Drive Conversion

A few important design considerations are crucial for an eCommerce website. These strategies include intuitive navigation, captivating homepage design, product pages that convert, user-friendly checkouts, and a few more things.

Following these strategies, you can make your online store more interactive and attract more customers. In addition, these tips will also help you increase your conversion rates.

Keep reading to learn more about these design considerations. Discover the secrets to designing a winning online store!

Intuitive Navigation

Intuitive navigation on an eCommerce site will benefit the visitor, not just the business. A well-built business website will guide visitors along a sales funnel, ultimately ending at a call to action.

This call to action may be as simple as buying something, becoming a fan of a social media page, or scheduling an appointment. Intuitive navigation on an eCommerce site will usher visitors along a path that is relevant and provides expected results.

An eCommerce website should also have uniform navigation so that a user does not need to spend a lot of time or energy figuring out where to click and navigate to find the desired products or services.

Captivating Homepage Design

A home page is usually the most visited page on an eCommerce website. Its purpose is to create trust, drive sales, and create lifelong customers. However, creating a compelling homepage can be tricky, especially when you have a huge selection of products.

You don’t want to clutter the home page with too many products – you don’t want your visitors to feel confused while looking through your site.

To make your eCommerce website more compelling, start by evaluating the various options available for the homepage design. Try the template-based option first and evaluate how it works for you. You will get an idea of how your website should look and what it should contain.

Product Pages That Convert

The success of an eCommerce website highly hinges on having product pages that convert. A product’s page is the last thing a shopper sees before deciding whether or not to add it to their cart. By incorporating best practices, you can help your product pages convert more visitors into customers.

A product detail page usually contains a Ready Buy container that contains the most relevant information. Typically, it displays the product name, a brief description, the number of items available in stock, the price, and the shipping costs.

To increase conversions, product descriptions must answer shoppers’ questions about the product. Ideally, they should answer all questions that shoppers may have.

The best product pages also provide all of the information that potential customers need without having to ask. Finally, ratings and reviews are very important for eCommerce sites.

While companies may write comments and reviews about their products, reviews and ratings from real customers are far more meaningful to consumers.

User-friendly Checkouts

Creating a user-friendly checkout process is essential to attract customers and keep them engaged with your store for a long time.

A smooth checkout process is easy to navigate and fast to complete. A progress indicator will help customers know where they stand during the process and how much longer it will take them to complete their purchase. You can also incorporate a chatbot that helps your customers through inactivity during checkout.

One of the most frustrating parts of an eCommerce checkout is that it lacks an option to change the quantity of an item. Many customers discard the entire checkout process and start over from the beginning.

When this happens, they must return to the product page and fill in all their details again. To prevent this, make sure that you have a simple way for customers to change the quantity and that the back button takes them back to the previous page.

SEO-Friendly Landing Pages

To succeed with your eCommerce website, you need SEO-friendly landing pages. You need to attract traffic to your landing pages to convert visitors into buyers. Here are tips to help you make SEO-friendly web pages.

  • Use an SEO automation tool to create the pages automatically. It will also help you get links from relevant sources.
  • Avoid making duplicate pages and ensure that your landing pages are optimized for search engines.
  • Publish your landing page on your own domain. Publishing your landing page on a third-party domain has no chance of ranking.
  • Make sure to use a keyword-rich title and meta description.
  • Try to include testimonials that relate to your business.
  • Make sure you’re not using too much of the code. Otherwise, it may simply slow down your landing pages’ speed. Search engines will hate that.

So, when you hire an eCommerce web designer, ensure they must follow the SEO guidelines.

On-Site Search Box

Considering the On-site search box is an important part of the eCommerce website design process. This feature filters products based on user queries and matches each input with the product’s recommendation.

The technology is similar to Google’s search, using structured attribute search, filtering, and sorting to generate personalized product recommendations. Users who use on-site search engines tend to convert more than those who do not.

Faceted Search and Filters

Faceted search is a way to make sure your users get exactly what they’re looking for. For instance, if you sell sneakers, you should include a filter for shoes. Then, you can use filters to make your site more user-friendly. Depending on what kind of shoes you sell, you can also customize filters for those.

If you sell t-shirts, you can limit your filters to t-shirt sizes. Faceted search can be a great way to support your visitors who are already interested in a specific category of what you’re selling.

Designing the Shopping Cart

It’s compulsory to design the shopping cart for optimal conversions. A good shopping cart will keep users interested in the products they’re viewing and encourage them to complete the checkout process. Place payment options close to the cart so users can compare them.

Creating a sense of urgency and scarcity can also increase sales. Ensure your cart page is easy to navigate and contains compelling call-to-action buttons.

The design of the shopping cart should be simple and clean, with an emphasis on clarity.

Considerations Before You Hire an eCommerce Web Designer

Hiring a fully dependable and highly skilled eCommerce web designer isn’t easy. Here are the top points to should look at while considering hiring a web designer.

  1. Ask questions about their work and experience
  2. Communicate to know if they are suitable for your project
  3. While designing they consider your brand goals
  4. Creates meaningful design of every web page
  5. Describes your vision with the design
  6. Determine the vital functionalities of your brand with design elements

That’s a lot to consider before moving towards eCommerce website creation, right? It’s better to go with an eCommerce web design company and many reasons can support that decision. You get the following things as a benefit.

  1. Builds trust to complete your work with quality
  2. Provides effective results for your website
  3. Occupies a higher level of experience in creating a website
  4. Provides complete support anytime

Concluding Note: Go With a Perfect eCommerce Web Design Company

Your eCommerce web design should be focused on your customers. Making sure you can provide an excellent shopping experience is as easy as obtaining data from your customers and the available data, and then accordingly with your findings.

 It is also a matter of adapting your strategy as you discover more about what your customers are looking for.

So, ensure you go with a highly dependable eCommerce web design company rather than freelancers.

How to Start a Successful eCommerce Grocery Store (App)

The worth of the online grocery store sales market is going to hit 187.7 billion by 2024. You can just figure out how rapidly this market is expected to bloom.

You can easily start an online grocery store by setting up a website, app, or e-commerce portal. You can promote your online store by offering various offers, including free delivery on your first order or promotional discounts for your customers.

These incentives will encourage more people to shop on your site, thus boosting your sales. Read this detailed guide to learn more about how to develop a successful B2B eCommerce solution in 2022.

Steps for a Perfect Online Grocery Store Development

1. Decide the Delivery Region

First, you need to decide on a delivery region. If you’re selling fresh foods, you need to deliver these products to a specific region. You can’t just deliver to any place.

You’ll also have to ensure that the product will be delivered within a certain timeframe. The best way to achieve this is to offer precise delivery windows.

Customers can choose from various delivery options, and more precise categories translate to more sales. Normally, you should offer delivery windows of 30 minutes or less. Make sure you deliver within that time frame, or you won’t get good customer retention.

2. Choose an E-commerce Platform

You’re planning an online grocery store, and you should know that all users won’t be technically smart. So, ensure that even a 60-year-old granny feels comfortable while ordering groceries from your store.

So, a simple, user-friendly navigation e-commerce platform is essential for a successful online grocery store. Smooth and effective communication between buyers and sellers will further boost the conversion rate.

The presence of multiple currencies and languages in an online grocery store can be an added advantage, particularly if you plan to cater to global customers.

Choose an e-commerce platform that provides advanced search functionality to allow buyers to search by store rather than by product category.

3. Find a Delivery System

When starting an online grocery store, you must ensure that you have the proper delivery system in place. Online grocery stores require a website and an app to be successful.

You must work with a technology partner who understands the unique requirements of your online grocery store because the process may be more challenging than you think. To ensure your business will succeed, the technology partner should understand your needs and offer solutions that meet them.

The best delivery systems allow you to keep track of every route and driver. They also allow you to manage your own deliveries and customize the experience for your customers.

Using two-in-one systems limits flexibility, and third-party delivery services will cost you money and remove control from your business. So, be sharp while choosing a perfect delivery system for your new online grocery store.

4. Integrate With Different Vendors

It is important to integrate with different vendors when starting an online grocery store. This will allow your business to grow as you add new vendors and increase inventory.

It is also important to choose an e-commerce platform that supports multiple sellers. StoreHippo is an example of an e-commerce platform that offers multiple-vendor integration and exclusive admin features. With the use of an advanced grocery app builder, you can create separate sections for vendors during the development of your application.

It also has a robust marketing module. To begin marketing your online grocery store, consider integrating with social media.

5. Marketing

If you’re running an online grocery store, you face some of the same marketing challenges as brick-and-mortar stores. But instead of spending money on expensive billboards and TV ads, you can invest in digital advertising.

Digital ads allow you to target specific segments of customers. And since most consumers are already connected on social media, your ads can be tailored to those consumers.

A strong website is the foundation of any grocery store. It should be updated and informative. There should be a blog and a newsletter sign-up form. It should also feature a video section.

If possible, make videos of your employees, or share information about which vegetables you sell, where they come from, what’s the guarantee of their freshness, etc. It will go a long way toward building a consistent buyer base as you grow your eCommerce grocery store.

6. Social Media Presence

If you’re starting an online grocery store, you need to develop a social media presence to attract customers and advertise your products. Today, social media is the new word of mouth and profoundly affects consumer buying habits. Creating a socially active online grocery store can help you stand out from your competition.

One way to use social media to promote your online grocery store is to create surveys on your site. Ask customers what they’d like to see in an online grocery store, and collect feedback through comments and polls.

A simple poll on social media platforms can reveal which products are selling well and which are not. Social media can offer exclusive offers and discounts to regular consumers. Make sure to follow your customers’ social media accounts to gain insight and feedback about your products and services.

7. Mobile-Friendly Platform

If you’re interested in online grocery store development, you need a mobile-friendly platform. With mobile phones, grocery shopping is now as simple as a few taps.

And with so many online grocery stores, people are well aware of using their phones to order items. The more mobile-friendly your online grocery selling platform is, the lesser the chances of potential shoppers abandoning the cart mid-way.

8. Multiple Payment Options

It’s obvious that we can’t go with only one payment option. A few like to pay through cards, a few prefer UPI payments, while there are people who believe in Cash on delivery.

Nothing can be more hectic than someone already filling the cart with veggies and having to abandon the cart just because the desired payment option wasn’t available!

Don’t let that happen with your online grocery store.

Conclusion

Before you begin, you need to know your target market. You need to know the typical age and gender of your audience. You also need to know your target audience’s average income and education level.

You need to know what they like and dislike and how you can market your store accordingly. Also, as you are selling food items, make sure you have the necessary permissions and fill out various types of tax submissions.

Therefore, to develop a perfect grocery store for your business, you must contact an experienced B2B eCommerce solution development company.

6 Benefits of Having a Multi-Vendor eCommerce Marketplace

Do you want to convert your eCommerce store into a Multi-vendor marketplace store? Don’t know where to start?

You have landed on the right blog post.

One of the famous eCommerce platforms, Magento, makes it easy for you to convert your eCommerce store. There are several Magento multi-vendor marketplace extensions available in the market to convert your website into a marketplace solution where different buyers and sellers connect.

Do you also make your eCommerce website famous like Amazon, eBay, Etsy, or Walmart?

As a leading eCommerce development company, we have this blog to clear your doubts about creating multi-vendor marketplace solutions with external extensions.

So, without further ado,  let’s dive into our main topic – how to convert your eCommerce website into an eCommerce marketplace solution.

First, let’s discuss the benefits you will enjoy by converting your eCommerce website into a multi-vendor marketplace.

What are the Benefits of Having a Multi-Vendor MarketPlace Website?

There are various reasons to convert your eCommerce website into a fully-featured multi-place marketplace vendor. You also get various benefits from having a multi-vendor marketplace solution.

The Magento platform offers all the necessary features and functionalities for diversifying your eCommerce store into a multi-vendor store. It allows you to target a larger audience and generate more traffic to your store compared to eCommerce websites.

1. Grow Your Business With Ease

Multi-vendor marketplace provides you with several features to scale your eCommerce web store as per your business size. With the help of customization, you can make your eCommerce store different and unique from your competitors by adding more value to your users.

Multi-vendor is popular as it becomes a centralized platform for retailers, wholesalers, and manufacturers to sell their products globally without any hassle. By converting your eCommerce website, you can make a win-win situation for your customers and sellers.

2. Functionality & Management Ease

Having a multi-vendor marketplace solution allows you to manage your shop on your own without any extra effort. As a vendor, you get full control over your marketplace solution, and you can edit, delete, create, and update the different types of information on your storefront. With more features, you can make your store high-performing and fast for your customers to do shopping.

3. Development Cost and Time

Developing a multi-vendor marketplace solution from scratch is a complex process and costlier. But, Magento architecture makes it easy to create a multi-vendor marketplace solution.

In addition, Magento’s scalability, support team, and maintenance are the factors that added more value to it. Also, to make your eCommerce store more seamless for your users, you can easily add third-party plugins.

As Magento makes it easy to add every needed functionality for creating a multi-vendor marketplace, it results in a lower cost.

4. Gain the Global Presence

Creating a multi-vendor marketplace solution for your business allows you to reach a global audience. Herein, vendors,  after registering on your eCommerce multi-vendor marketplace, get the global audience to sell their products.

These vendors can use such a marketplace to sell their products internationally. The logistics processes are handled by the marketplace solutions with their special logistics solution for satisfying the customer’s experience on the platform.

For instance, Amazon is an example of such a multi-vendor marketplace solution. On Amazon, sellers register themselves and sell the product without any logistics headaches.

5. Sell a Variety of Products to Your Customers

Your eCommerce marketplace will have multi-vendors, and they come with various products around the world. So, your marketplace application users will get more variety of products, and you can target a larger audience and increase your sales revenue by boosting your sales. So, having a multi-vendor marketplace eCommerce solution will be more beneficial than a dynamic single eCommerce store itself.

6. Automate Your eCommerce Store

By converting your eCommerce store, you can automate your eCommerce business seamlessly. You don’t need to manage the logistics, product up-gradation, updating pricing, and content to run your eCommerce store. As you have multi-vendors, they will be responsible to update their product details with their sub-admin panel.

So, a multi-vendor marketplace allows respective vendors to manage the storefront and take care of their store seamlessly. This way, you make your eCommerce marketplace solution on automation and divide the responsibilities respectively for each vendor.

These are all the six advantages of eCommerce solutions. But, what are the available marketplace extensions to convert your eCommerce store into a marketplace? Let’s check it in the next section.

5 Best Marketplace Extensions

1. CedCommerce

CedCommerce is one of the best eCommerce multi-vendor marketplace solutions for entrepreneurs looking to create a multi-vendor marketplace solution for their business. It enables vendors to come to a common platform to sell their products. This Magento 2 multi-vendor marketplace extension also offers a variety of features to convert your eCommerce website into an eCommerce multi-vendor marketplace solution like Amazon or eBay.

2. LandofCoder

When you want to convert your eCommerce website into an intuitive multi-vendor marketplace solution, this eCommerce extension is the best. This extension is fully responsive and supports all major devices with a good user experience.

With this extension, you can automate your store operation and convert it into a multi-vendor store like Amazon or Etsy, etc. It also offers various details and control over your store by providing information like sales, invoices, and shipments with Seller Cpanel.

3. Webkul

Webkul, Magento 2 multi-vendor marketplace extension, is one of the top-selling extensions in the market. This extension comes with multiple themes, templates, and responsive web design that works on Magento 2. 

This extension provides the best performance without any error or problem to your existing eCommerce web store as it is built with Magento 2 programming language. In addition, it does not limit vendors on adding products with its separate listing.

4 Magenest

Magenest the multi-vendor marketplace extension is capable enough to transform any eCommerce website into a marketplace without any performance lack in your existing store. Magenest extension has all the necessary features needed for a marketplace, so you don’t need any third-party tool for your eCommerce marketplace.

The Magenest extension also helps you maintain the quality of your eCommerce marketplace and vendors with its policies and mechanisms that balance vendor quality and customer satisfaction.

5 CMSMart

Convert any eCommerce website into a multi-vendor marketplace solution and bring sellers and buyers to a single platform with CMSMart extension. It provides various options of customization for your eCommerce marketplace. You can fully manage your eCommerce marketplace and crucial aspects of your business in no time.

It also offers three awesome features for you. With this extension, you can create three unique individual landing pages. Even you get a separate interface for sellers/vendors so they can main their account details like account settings, sales reports, and other essential operations. It also supports multiple themes and templates that help you make your eCommerce marketplace professional like Amazon or Etsy.

Conclusion

Let’s recap things that you have learned from the blog. We have covered the basic definition, benefits of the marketplace, and best extensions to convert your eCommerce website into a store.

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